4 Smart Ways to Market to Stay-in Consumers

In this age of social distancing, the retail scene is witnessing a big shift in consumption habits. Just what can retailers do to recalibrate their strategies to woo the customers back?

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How Effective IP Management Can Help Your SME

Imagine developing and launching a new product or service in the market, only to have a competitor copy the same idea and launching it six months later? Fu Zhikang, a trainer at SMU Academy and an IP Strategist, shares his insights on why intellectual property management is crucial for SMEs.

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Data Analytics: How to Better Understand Data to Make it Useful

Now that you’ve gathered the data, how do you make it useful? Mr Rafael J. Barros, Senior Lecturer at the SMU School of Information Systems, shares some tips on how to better present data that’s easy to analyse, and how to prevent data analytics abuse in this era of fake news.

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Should You Track What You Eat?

Monitoring what you put into your body can create greater self-awareness and cultivate better eating habits. But how would starting a daily food log actually help you to achieve your ideal weight goal and improve your overall health?

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Sustaining Momentum on Migrant Worker Issues After Covid-19

It took a pandemic for Singaporeans to sit up and take notice of the less-than-ideal living conditions of migrant workers here. What are some aspects of their lives that require immediate help, and how can the nation build on the momentum to improve their standards of living for good?

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Life as a Self-driven PhD Student in Multicultural Singapore

Do you recall the first time you used a computer? For research scientist Andrew Le Duy Dung, his first encounter with the computer set him on a path to SMU’s PhD in Computer Science, where he researched on improving the quality and scalability of personalised recommendation systems.

PSR Living, Through Covid-19

International students Su Myat Noe and Li Jiangbo tell us how they adapted to disruptions while living at SMU Prinsep Street Residences when the pandemic hit. Read More

Will Working From Home Become the New Normal?

Many employers have been compelled to adopt the work from home approach for their workforce as a result of the pandemic. While some employees are rejoicing over the benefits of not having to be in the office, will the flexible working arrangement last beyond COVID-19?