From Fiction to Finance

The seemingly disparate passions for reading and finance from a young age paved the way for Associate Professor Fu Fangjian’s journey in academia.

What Are the Obstacles in Getting Singaporean SMEs to Go Overseas?

Singapore may be wealthy, but given its small and highly competitive domestic market, the only way for SMEs to grow is to expand beyond the island’s borders. What challenges await the ambitious? Dr Tan Wee Liang highlights potential obstacles that SMEs need to prepare for.

The Rise of the Gig Economy and Digital Nomad: Here to Stay or Gone Tomorrow?

The idea of leading an independent and self-defined work life may be alluring, but do would-be giggers really know what they're getting themselves into? Prof Thomas Menkhoff gives us the lowdown on the pros and cons of becoming a digital nomad.

Finding the Right Hook with Their Fresh Coffee Brew

It's not always easy finding good coffee when you need one—not to mention how costly it can be. Facing the same issue herself, Faye Sit created Hook Coffee in a bid to make fresh, specialty brews easily accessible to all coffee lovers.

When Digital Meets Traditional Royal Artisanship

The role of a second generation business leader is a tricky one, especially when it comes to a family business rich in history and tradition. While Rachel was hesitant to rock the boat, it was her father who urged her to jump onto the digital bandwagon, and Royal Insignia has never looked back since.

Carblicity Puts a Spin on Transit Advertising

We all know what advertising is. But have you ever thought about crowdsourced advertising? Combine that with transit advertising and you have Carblicity. Founder and SMU alumnus Endru Chen shares more.

My SMU Business Freshman Year: Haris Lim

SMU Business freshman Muhammad Haris Lim had other university offers even before he completed polytechnic. However, he felt compelled to give SMU a try as well and has never looked back. He shares the many rewarding experiences he's had thus far in just the first semester of his freshman year.

Switching from Brand Story-telling to Story-making in the Digital Age

We’re all familiar with the idea of brand storytelling. But what about story-making? SMU Associate Professor Mark Chong explains the differences and shares why brands should look a transitioning to story-making in the digital age.

Breaking the Barriers of Misconceptions on My ASEAN-India Students Exchange Trip

You can't fully learn about a country until you've seen it for yourself. For SMU Business undergraduate Muhammad Razeef, the ASEAN-India Student Exchange programme was an eye-opener and has since changed his perception of the country.