Marketing well on social media is essential for every marketer today. To find out more, we sat down with Marketing Science Expert at Facebook and SMU alumna, Astha Kalbag, to glean some tips and tricks.
The seemingly disparate passions for reading and finance from a young age paved the way for Associate Professor Fu Fangjian’s journey in academia.
We hear from undergraduate Lee Jin Pin on how volunteering with starringSMU (SMU's largest and longest-running student-led community service project) in her freshman year has impacted her thus far.
With a multitude of ways to hack your way to success, it seems traditional MBA programmes are facing fluctuating applications alongside digital disruptions.
Plastic waste has been a widely discussed topic in recent times. But there’s another growing problem that we need to talk about—and that’s e-waste. We speak to SMU Prof Shantanu Bhattacharya to get some sense of why this is a ... Read More
Most would assume that humour would have a positive impact in the office when it comes to bonding with fellow employees or superiors—but the opposite may in fact be true. SMU Asst Prof Jared Nai shares what he's discovered in his ... Read More
It isn't always easy taking on the multitude of challenges that university life throws at you. For Lim Zhi Ying, having the support of her parents to keep her afloat through stormy weathers has been the greatest blessing. She shares her SMU journey with ... Read More
Singapore may be wealthy, but given its small and highly competitive domestic market, the only way for SMEs to grow is to expand beyond the island’s borders. What challenges await the ambitious? Dr Tan Wee Liang highlights ... Read More
At #67 out of 149 countries, the numbers speak for themselves—gender pay inequality is a fact in Singapore. But ranking alone doesn't tell the full story. We speak to SMU Prof Tan Hwee Hoon and dig deeper into the ... Read More
Presented with the opportunity to embark on a cross-cultural learning journey with Universitas Gadja Mada in Yogyakarta, Indonesia, Michelle Chrestella Lie knew this was a SMU-X overseas course she couldn't miss.
Terms of Use | Privacy Statement | Personal data statement
© Copyright 2020 Singapore Management University. All Rights Reserved
© Copyright 2020 Singapore Management University. All Rights Reserved