Undergraduate Business

Finding the Right Hook with Their Fresh Coffee Brew

It's not always easy finding good coffee when you need one—not to mention how costly it can be. Facing the same issue herself, Faye Sit created Hook Coffee in a bid to make fresh, specialty brews easily accessible to all coffee lovers.
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Ho Kwon Ping: Redefining the Concept of Mentoring

Speaking at the recent Odyssey 2019 event, SMU Chairman Mr Ho Kwon Ping shared his views on a new approach to mentoring in SMU, as well as what SMU students can do to develop better versions of themselves.
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When Digital Meets Traditional Royal Artisanship

The role of a second generation business leader is a tricky one, especially when it comes to a family business rich in history and tradition. While Rachel was hesitant to rock the boat, it was her father who urged her to jump onto the digital bandwagon, and Royal Insignia has never looked back since.

Carblicity Puts a Spin on Transit Advertising

We all know what advertising is. But have you ever thought about crowdsourced advertising? Combine that with transit advertising and you have Carblicity. Founder and SMU alumnus Endru Chen shares more.
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