Undergraduate Business

The Shared Freshman Voyage between a Parent and Child

It isn't always easy taking on the multitude of challenges that university life throws at you. For Lim Zhi Ying, having the support of her parents to keep her afloat through stormy weathers has been the greatest blessing. She shares her SMU journey with us.
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Finding the Right Hook with Their Fresh Coffee Brew

It's not always easy finding good coffee when you need one—not to mention how costly it can be. Facing the same issue herself, Faye Sit created Hook Coffee in a bid to make fresh, specialty brews easily accessible to all coffee lovers.
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Ho Kwon Ping: Redefining the Concept of Mentoring

Speaking at the recent Odyssey 2019 event, SMU Chairman Mr Ho Kwon Ping shared his views on a new approach to mentoring in SMU, as well as what SMU students can do to develop better versions of themselves.
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When Digital Meets Traditional Royal Artisanship

The role of a second generation business leader is a tricky one, especially when it comes to a family business rich in history and tradition. While Rachel was hesitant to rock the boat, it was her father who urged her to jump onto the digital bandwagon, and Royal Insignia has never looked back since.

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