Why Jessica Lee is Back with Social Initiative Hindsight is 2020

Fresh off the success of co-founding Project Y to Z, SMU Business alumna Jessica Lee returns as the Founder of Hindsight is 2020—where she hopes to support and inspire internship and job seekers through a series of ... Read More

Building Your Brand in the Experience Economy

Contrary to popular beliefs, Covid-19 isn’t quite the death knell for brick and mortar businesses. In fact, SMU Adjunct Faculty and author Jörg Dietzel believes that to thrive post-Covid, brands need to adopt a hybrid form of ... Read More

Theodora Boo: Leading SEA’s First Student Venture Fund

When Theodora Boo witnessed first-hand how venture capitalists played a key role in a startup’s success, she was hooked. Learn how she first got her hands dirty in the world of venture capital, to leading SEA’s first student venture fund today.

Adventures Within the Great Wall

Once regarded as backward and undeveloped, China is today poised to become the next tech and innovation powerhouse. Find out how three SMU students rode on its waves to gain eye-opening experiences through internships in the Chinese startup industry.

Dream Big and Work Hard: How to Benefit from an Internship Amidst the Pandemic

Despite having his extended internship at San Francisco-based technology startup Workstream disrupted by the pandemic, SMU Business student Brandon Ong found fulfilment through his work and interactions with the people he met ... Read More

Leading the Pack with the Inaugural Virtual SMU PAW Animal Day

Social distancing measures have upended umpteen events this year, and the SMU PAW Animal Day was not spared. Armed with pawsitivity and dogged determination, this organising committee overcame challenges to put together SMU’s signature animal ... Read More

Taking Learning to the Next Level: Pairing SMEs and Students for Mutual Benefits

Members of the SME Consulting Programme.

When four undergraduate students were teamed up with an SME looking for help to develop its digital marketing strategy, little did everyone know how much they were going to gain from the experience.

What We Learnt Putting Together SMU’s Very First Virtual Freshmen Orientation From Scratch

With no precedent to model after, Megan Lim and Tan Qi Qing share how their team put together FOMO—SMU’s first virtual orientation—and made it successful.

Project Y to Z: Boost Your Employability—An Interview with Gen Y-er Lionel Gao

For SMU alumnus Lionel Gao, pursuing a career in his industry of interest upon graduation was more important than taking on a role he was familiar with, even if it meant having to turn down a ready job offer.

Project Y to Z: Get Your Game Face On—An Interview with Gen Y-er Woo Jian Sheng

How can a fresh graduate deal with tough times? With grit and the right mentality, says SMU alumnus Woo Jian Sheng.

Bachelor of Business Management (BBM)

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