Tag Archives: Lee Kong Chian School of Business

4 Smart Ways to Market to Stay-in Consumers

In this age of social distancing, the retail scene is witnessing a big shift in consumption habits. Just what can retailers do to recalibrate their strategies to woo the customers back?

PSR Living, Through Covid-19

International students Su Myat Noe and Li Jiangbo tell us how they adapted to disruptions while living at SMU Prinsep Street Residences when the pandemic hit.

Will Working From Home Become the New Normal?

Many employers have been compelled to adopt the work from home approach for their workforce as a result of the pandemic. While some employees are rejoicing over the benefits of not having to be in the office, will the flexible working ... Read More

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