Imagine developing and launching a new product or service in the market, only to have a competitor copy the same idea and launching it six months later? Fu Zhikang, a trainer at SMU Academy and an IP Strategist, shares his insights on why intellectual property management is crucial for SMEs.
Now that you’ve gathered the data, how do you make it useful? Mr Rafael J. Barros, Senior Lecturer at the SMU School of Information Systems, shares some tips on how to better present data that’s easy to analyse, and how to prevent data analytics abuse in this era of fake news.
Monitoring what you put into your body can create greater self-awareness and cultivate better eating habits. But how would starting a daily food log actually help you to achieve your ideal weight goal and improve your overall health? Read More
When four undergraduate students were teamed up with an SME looking for help to develop its digital marketing strategy, little did everyone know how much they were going to gain from the experience. Read More
It took a pandemic for Singaporeans to sit up and take notice of the less-than-ideal living conditions of migrant workers here. What are some aspects of their lives that require immediate help, and how can the nation build on the momentum to improve their standards of living for good?
With no precedent to model after, Megan Lim and Tan Qi Qing share how their team put together FOMO—SMU’s first virtual orientation—and made it successful. Read More
For SMU alumnus Lionel Gao, pursuing a career in his industry of interest upon graduation was more important than taking on a role he was familiar with, even if it meant having to turn down a ready job offer. Read More
How can a fresh graduate deal with tough times? With grit and the right mentality, says SMU alumnus Woo Jian Sheng. Read More
When the circuit breaker was announced in Singapore in April 2020, business owners had to make quick decisions to adapt their businesses to the new situation. For SMU alumnus Hansen Lee, refocusing his education business helped him to not only retain but gain new customers.
SMU alumna Julia Hee, VP at IAM Advisory Group, who chose a career path she never considered back in university shares why one should ‘Never Say Never’, especially in the face of a tough job market. Read More
